Make It

Happen

We work with ambitious brands to design thoughtful solutions to real problems.

What We Do

Making investments in products means making investments in smart, disciplined people who can make highly informed decisions about the strategy behind the product you’re invested in.  

At Standard Articles, we provide a bright, dedicated team who will work to craft a strategy which ensures a durable, competitive advantage for the ideas and products behind your investment.

Whether shadowing and observing users, conducting surveys, or wading through behavioral, psychological, or socio-economic data, we will help you understand your users’ needs, wants, hopes, and fears.

We leverage the most recent market data, best-practice strategic models, and our business expertise to help your brand confidently uncover and define market opportunities.

From product feature exploration to market position (related to the competition, pricing, needs of the market, etc. of your product), we will construct your product, product portfolio, or merchandising strategy to ensure the success of your brand and product.

Products or product lines need to be regularly updated to meet the ever-changing needs of your users and the advances of your competitors. We provide you with a comprehensive roadmap to keep your product relevant and innovative.

Fundamentally, great design gets great results. Our team utilizes established design best practices in combination with our exclusive SA methodology to produce better outcomes for you and your ideas.

Our multi-disciplinary team will ensure your product’s physical interface has the aesthetic appeal, seamless operation, and understandable functionality users expect from great products.

An idea that cannot be explained is the same as not having an idea at all. Standard Articles excels at helping you turn your ideas into drawings, renderings, or simple mock-ups you can use for presentations to your directors, investors, or potential users.

The most successful products in any category are backed by a great brand. Great brands are carefully crafted and religiously maintained. Our team can work with you to develop names, identities, logos and marks, and branding guidelines. Working with our team ensures your brand is perfectly integrated into your product’s design.

Our product development services explore and define form and function for your product, connecting what is possible to what is best.

Our team will work with you to design the appearance, develop the function, and allow for the manufacturability of your product using our iterative, human-centered SA method.

Building mock-ups, models, and functional prototypes is a critical part of our SA method and provides valuable feedback we use to ensure your product is actually solving your users’ problem in an understandable, approachable, and ergonomic way.

All great products meet a core need and perfectly solve a problem. We leverage our entire stack of services to refine your product’s core concept.

We are experts at turning design concepts into manufacturable products with excellent business outcomes. Our team will work with you and your manufacturing partners to develop the most effective way to produce your product.

Every part of your product matters to us, which is why we carefully design and specify every component of your product (both seen and unseen).

Sometimes “off-the-shelf” or “customized” won’t cut it, and your product needs a mechanism, component, function, or feature which is truly new. A constant learning process, seeking varied opinions, and our SA method allow us to confidently say we will “make it happen.”

A product which is difficult to manufacture or assemble creates a range of financial, operational, and human problems. Our engineers and industrial designers will work with you and your manufacturing partners to ensure your product is easy to manufacture and assemble, while retaining its unique, original qualities.

Leveraging experience in advanced manufacturing, Industry 4.0, and industrial automation from working with some of the largest companies in the world, Standard Articles will help you mass-produce your product as efficiently and effectively as possible.

We work with your team to find, vet, and select the best manufacturer(s) and suppliers to produce your product.

Capital investments in automation are significant and need to pay for themselves quickly. We help you create a plan for what, when, and how you invest in industrial automation.

Production operations are only as effective as the processes they follow. We develop production processes which are practical, cost-effective, fully optimized, properly scaled, and sustainably implemented.

How We Work

Consulting

Standard Articles is focused on making great ideas happen. We provide our clients with results based on a comprehensive scope of work and specific deliverables designed to bring great ideas from raw concept to a successful reality. 

Partnership

At Standard Articles, collaboration is a vital part of the way we think and, more importantly, it’s how we work with our clients.  While we realize new ventures and ideas have risks, we also understand that risk is a critical part of making great ideas a reality.  With this in mind, Standard Articles can provide a specialized compensation structure for companies, brands, and founders who meet specific criteria – thus freeing more front-end capital to invest in the development of the idea. 

Let's Talk About Your Project

E: hello@standardarticles.com
P: 864.567.5820

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